The Nursing Collection Lookbook RSS

Treat yourself – or a pregnant friend – to a wonderful maternity and nursing dress or double-layer feeding top from the Mama Basics collection.

Swedish blogger Mrs Linda in our double-layer nursing dress. Have you been out and about in your Mama Basics? Share your photos with us and we’ll give you 20% off your next purchase (you can even give it to a friend).

If you wore a dress before you were pregnant, or even while you were pregnant, why stop now? Often the answer to that is because you need a vest on to be able to feed easily and discreetly. Then there is the question of a flat tummy (who does have a flat tummy after giving birth??!). Not any longer! We have designed three fabulous dresses for easy feeding access while you look super. They are close-fitting but stretch around the middle, making them (and you) look up-to-date with fashion but, when you sit down to feed, they are still super-comfy....

Looking fabulous while breastfeeding is absolutely possible. However, you'll have about 30 seconds to work out what to wear, find it and put it on (hoping it is clean enough).  With limited (no) time in mind, here is our three-point guide to smart nursing this autumn: Priority one -  a great nursing bra or three. For the first few weeks, pick anything that is comfortable and has plenty of space in it. You will need to get fitted again after baby is six weeks old so find your size for the next 6-9 months at least. Next, a top with...

We are very happy to launch our very first Collection! Check out some of the looks you can get using our Smart Nursing Fashion items.